radical.book

Disrupt Disruption.

How to Decode the Future, Disrupt Your Industry, and Transform Your Business

Popular stories about disruption, retold countless times, fail to identify the true underlying forces leading to the demise of former market leaders. When we get the stories wrong, we risk learning the wrong lessons from recent history. We miss critical opportunities to enable real transformation and unlock sustainable relevance for our organizations.

In his book Disrupt Disruption, Pascal Finette calls bullsh☠️t on the popular narrative and offers a holistic view of the dynamics of disruption. Drawing on hundreds of exclusive interviews with successful innovators and leaders of incumbent organizations that have weathered paradigm shifts in their industries, Finette provides a perspective-shifting, practical framework to support a new understanding of disruption.

Disrupt Disruption arms you with battle-tested principles to redefine organizational strategy and personal leadership and seize your preferred future.

Get Disrupt Disruption on Amazon, Barnes & Nobles, or simply ask your local bookstore to order it for you.

Disrupt Disruption. The Book.


be radical.

At be radical, the future is our business.

We teach organizations to rewire themselves for future readiness and empower individuals to become the leaders that the future will need them to be.

With eye-opening, memorable keynotes and highly collaborative workshops, we help you envision a better future for your organization, stakeholders, and yourself and teach you to build it through impactful, purpose-driven work. We equip leaders to become “practical futurists” — ready to make sense of emerging trends, navigate uncertainty and complexity, and approach the future as a dynamic space for experimentation, learning, and transformation.

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Keynotes
Keynotes.

Explore a radically different tomorrow and the skills it will reward in one of our speaker sessions.

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FutureFWD Program
FutureFWD Program.

Learn to apply the mindset and tools of a Practical Futurist and to create your preferred future.

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Disrupt Disruption Program
Disrupt Disruption Program.

Turbocharge your organization's transformation and unlock sustainable relevance for the long term.

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Consulting
Consulting.

Leverage a new kind of consulting service to support your innovation strategy and implementation.

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